Aligning Strategy and Sales:
The Choices, Systems, and Behaviors that Drive Effective Selling
The Choices, Systems, and Behaviors that Drive Effective Selling
by Frank V. Cespedes
Harvard Business School Professor, Frank Cespedes
offers a roadmap to articulate strategy in ways that people in the field can
understand and fuel the behaviours required for profitable growth. According to
Cespedes, without that alignment, leaders will press for better execution when
they need a better strategy, or change strategic direction with great cost and
turmoil when they should focus on the basics of sales execution.
offers a roadmap to articulate strategy in ways that people in the field can
understand and fuel the behaviours required for profitable growth. According to
Cespedes, without that alignment, leaders will press for better execution when
they need a better strategy, or change strategic direction with great cost and
turmoil when they should focus on the basics of sales execution.
The Time Bandit Solution:
Recovering Stolen Time You Never Knew You Had
Recovering Stolen Time You Never Knew You Had
You may not realise you are at the mercy of Time
Bandits – people who steal your precious time. And because your worst Time
Bandits are probably your family, colleagues, clients, bosses, and friends, you
can’t just say no and risk offending them, for fear of losing clients or
getting fired. Read this book to find out how to take charge of your time.
Bandits – people who steal your precious time. And because your worst Time
Bandits are probably your family, colleagues, clients, bosses, and friends, you
can’t just say no and risk offending them, for fear of losing clients or
getting fired. Read this book to find out how to take charge of your time.
Source: Good Reads
